Socialis Series in Social Science

DOES GOPAY HELPS CUSTOMERS IN OBTAINING PRODUCT DISCOUNTS AS A FORM OF E-WALLET?

Kinara Devi Anditasasti — 2024-03-15

This research is purposed to understand how GoPay might help customers in obtaining promoted products. By capturing the increasing usage of e-wallet among Indonesian, this research has objective of understanding customer’s usage in terms of convenience, security, and satisfaction. Furthermore, a comprehensive literature review is conducted to build necessary hypotheses. Those hypotheses are tested through survey, which then analyzed using regression analysis in SPSS. The result show strong positive correlation when all three variables are combined. This study contributes to emerging business to involve e-wallet in their selling strategy. As well as helping e-wallet provider to enhance their convenience and security factor, this study is aimed to increase public awareness regarding this matter.

ADVERTISING IN THE BANKING SECTOR GREEN MARKETING AND SUSTAINABILITY: A YAPI KREDI EXAMPLE

Ümmü Saliha Eken İnan — 2024-03-15

In today's conditions, where problems such as climate change, environmental destruction, shrinkage of living spaces, increase in poverty, deprivation of life in a quality and healthy environment, decrease in responsible production and consumption opportunities are highly discussed; The global development goals set by the United Nations need to be implemented urgently. In line with these purposes, businesses in different sectors set and implement targets. Likewise, responsible consumers follow these steps in the products they prefer. In this context, the aim of the research is; The aim of this study is to examine a project implemented by a business operating in the financial sector as a sustainable preferences program and to analyze the objectives and purposes of the construction loan STEP program with 17 steps determined by the United Nations in the sustainable development goals. As a result of the research, it has been concluded that the principles stated in 17 steps as Turkey's Sustainable Development Goals fully overlap with 13 purposes in terms of messages examined in the context of marketing communication, and 4 purposes implicitly overlap.

DETERMINING BUSINESS INTELLIGENCE ADOPTION STAGES FOR APPAREL SMMES IN DURBAN, SOUTH AFRICA

Winiswa Mavutha — 2024-03-15

This study aims to construct and validate the T-O-E framework by examining factors influencing the adoption of business intelligence (BI). The study utilised data from a sample of 161 small, medium, and micro enterprises (SMMEs) to examine the impact of technological, organisational, and environmental factors on the adoption stages of business information systems (BIS). The analysis was conducted using the partial least squares structural equation modelling (PLS-SEM) approach. This study presents empirical findings on the influence of technological, organisational, and environmental factors on the various stages of individual business intelligence (BI) adoption. This study presents implications for managers and BI providers to enhance their understanding of the impact of several determinants to reach conclusions more efficiently on the adoption process. The findings from this study were that none of the three adoption stages namely evaluation, adoption and usage are significant for the apparel SMME sector in Durban. The recommendations for future research would be to investigate if SMMEs really need BI for the sustainability of their businesses. A recommended objective for this study would be to identify the success measures of SMMEs utilising BI in comparison to SMMEs who have not implemented BI.

POTENTIAL FACTORS INFLUENCE FAILURE OF THE VILLAGE-OWNED BUSINESS: THE ENTITY VILLAGE AUTONOMY OF INDONESIAN GOVERNMENT'S PROGRAM

Rio Dhani Laksana — 2024-03-15

This study investigates the variables that might impact the village-owned business (BUMDes) failure. A qualitative study explores the variables that might impact (BUMDes) Failure. Exploration of factors which has the potential to affect the Failure of BUM Villages are arranged based on a qualitative study by collecting data and information using interviews with characters BUM Desa management figures, key related to the management of the village-owned business (BUMDes) Village. This research was conducted in Central Java Province with a failed sample of BUMDes in 10 districts in Indonesia, namely Pekalongan, Tegal, Purbalingga, Banjarnegara, Banyumas, Brebes, Cilacap, Jepara, Demak, and Surakarta uses a qualitative approach. This research technique uses a purposive sampling technique. Data collection technique Observation method, interview method, and documentation method. The interview technique that has been conducted was a semi-structured interview, which means that the informants had been informed in advance. First, an overview of the questions to be asked. Using triangulation validation of the basic data comprehension, integrated related data, identified patterns, and produced thematic data. The findings of this study suggest that the following variables may have an impact on BUM Desa's Failure: pandemic-related government regulations, flexible business models, unprofessional governance in the village-owned business (BUMDes), and the vision of the village-owned business (BUMDes) not yet visionary, low community involvement, low human resource capacity and skills at the village-owned business (BUMDes), effective village leadership, agility-deficient village leaders' mind-sets, precarious macroeconomic conditions, harmful externalities from government policies, and unfavourable village local political climate.

MOTIVATION AND PERSONAL BRANDING ON SOCIAL MEDIA: FREELANCE TRANSLATOR IN IRAQ CONTEXT

Hemn Mohammed Ali Mahmood — 2024-03-15

Social media platforms offer a viable means for freelance translators to connect with a larger pool of potential clients and serve as a critical source for personal brand development. Despite its potential, the use of social media for personal branding among freelance translators remains an understudied area in literature. To address this gap, this study aims to examine the motivations behind freelance translators' use of social media platforms, utilizing the uses and gratification theory, and identify critical profile features for personal branding. This qualitative study employed a two-tier approach, involving interviews with seven seasoned freelance translators to explore their motivations for using social media and their perceptions of the key features of effective personal branding. The study's second phase entailed a thematic analysis of the top ten profiles on Upwork to identify profile features employed by successful translators and compare these with the data gleaned from the interviews. The findings suggest that establishing a professional profile is a critical factor in securing more job opportunities, with a higher likelihood of success for those with a polished profile.

TEXT CHANGES IN THE “GOLDEN SPRING” OF GABRIEL MTSIRE IN THE IV-XX CENTURIES

Georgi Kalandadze — 2024-03-15

For studying the development of world civilizations, textual sources that have undergone textological and worldview changes are of great importance. In this article we will explore the collection of the eighteenth century "The Golden Spring" compiled by Gabriel Mtsire, which contains texts by John Chrysostom. John Chrysostom lived in the 4th century and his writings correspond to the culture of readers of that time. In the 10th-11th centuries, the works of John Chrysostom were translated into Georgian by Euthymius of Athos. These texts correspond to the requirements of the Georgian society of the 10th-11th centuries. In the 18th century, Gabriel Mtsire collected and edited these texts to make them more understandable to his modern readers. In the 20th century, these texts were again adapted. Thus, the present study provides an opportunity to evaluate and outline the linguistic and content transformation process of the same work over 16 centuries.

THE ETHICAL PERCEPTION ON UTANG NA LOOB AS BASIS OF VOTER’S CHOICE

Isidora Emmanuelle A. De Joya — 2024-03-15

The Philippine voting culture has been heavily influenced by the value of Utang na Loob. Hence, the study dissects the experience and the ethical perception of voters to the Filipino culture of indebtedness as the basis of their choice. The research centers in selected towns of Cavite, particularly Bacoor and Imus, from where eight respondents who are registered Filipino voters, have participated in at least one local election and have encountered Utang na Loob were selected. The data gathered from virtual semi-structured interviews underwent Thematic Analysis utilizing Landa Jocano’s Smooth Interpersonal Relation Model, integrated with the Consequentialist Framework. The responses indicated that while Utang na Loob is an essential Filipino value, it is negatively used as a tool to gain favor of voters in politics. However, Filipinos belonging in Socioeconomic Class E counterclaim that Utang na Loob in politics should be supported. The results also indicated that the formation of Utang na Loob beyond political dynasties is a personal connection formed between individuals. This shall significantly contribute to philosophical and political literature in the Philippines and provide a novel perspective on the understanding of Filipino values, particularly Utang na Loob in the context of the Philippine voting culture.

THE EAST PERCEIVED THROUGH WESTERN PERSPECTIVE: FAUSTO ZONARO AND ISTANBUL

Özge Parlak Temel — 2024-03-15

For many centuries, Istanbul, as a city of culture, has been a source of inspiration for artists from many different countries. Italian artists were especially influenced by the Eastern world and reflected this influence in their work in almost every era. When we talk about "Western Orientalists on Ottoman lands", we doubtlessly first think of Italian Orientalists such as Gentile Bellini, Fausto Zonaro, Leonardo de Mango, Amadeo Preziosi, Salvatore Valeri, Luigi Acquarone, Raimondo D'Aronco, whose paths crossed through the Ottoman Empire, and who built bridges between these foreign cultures by depicting these exotic lands in their works. During the reign of Sultan Abdulhamit the Second, Fausto Zonaro (1854 – 1929) assumed the title of “Palace Artist” after the Italian artist Luigi Acquarone. Zonaro, as well as being recognized for his realistic depictions, became well known for introducing the newly emerging Western art movements in the Ottoman art circles during its initial stages and became influential by nurturing a new generation of young Ottoman artists by providing training. The way Zonaro perceived Istanbul and the local culture through an Italian perspective, and his difference from other Orientalist artists are crucial in making him a pioneering figure in the history of Turkish painting.

CONTINGENCY FACTORS INFLUENCING THE ETHICAL BEHAVIOUR OF SMALL ENTERPRISES

Professor Doctor Călin Gurău — 2024-03-15

The ethical behavior of small enterprises is less understood than those of large companies, because of their diversity, size, entrepreneurial management, as well as the methodological problems related to data collection and analyses. The importance of this research is paramount because the measures and sanctions adopted and applied to eliminate unethical behaviors have to be tailored for various types of firms, working in different socio-economic contexts. Our main research objective is thus to identify the main contingency factors that shape the unethical behavior of small business organizations. We organized a series of online focus groups with customers and entrepreneurs from three different European countries – France, Italy and the UK - in the first six months of 2023. Findings indicate three contingency factors that mainly shape the unethical behavior of small organizations: the time horizon of organizations’ existence, their embeddedness in value added chains and/or networks, and their type of customers. Considering these contingency factors, our study discusses their influence on the ethical behavior of small enterprises and their theoretical and managerial implications.

ASSESSMENT IN THE HISTORY OF PHILOSOPHY

Assoc. Prof. Dr. Marián Ambrozy — 2024-03-15

The paper contains an elaboration of the assessment issue within the history of philosophy. The author strives to present the specifics of assessment in this area. They mainly consist in the almost complete absence of overcoming one philosopher by another. The main implement of the paper is the introduction of the division of the assessment approach. We recognize three assessment approaches in philosophy: formal - deductive, knowledge and skills assessment approach. The most used in the history of philosophy is the knowledge assessment approach. We present examples of good and bad practice in the implementation of knowledge verification. We consider a good knowledge verification structure to be the type of questions that will not mislead the student, and at the same time verify not only the philosopher's basic philosophical theses, but also various other ties (to contemporaries and subsequent philosophers, to science, to art, etc.). Please note that evaluating the history of philosophy is not an isolated examination of the biographies, written works, and theses of philosophers, but of theories conceived in the context of facts that respond to and influence other facts and theories.